CRM for Consumer Goods

Enabling seamless customer engagement with faster sales and engaging support.

Engaging directly with the end customer is the norm in the consumer goods space today.

The Challenge

Ensuring continued engagement with end customers through digitalization across key functions is the need of the hour.

The Opportunity

IDC predicts that 90% of the consumer goods industry growth over the next decade will be captured by companies that succeed at direct engagement with consumers.

Their CRM solutions should be able to support complex sales requirements around trade promotions, cross-selling and complex backend integration with ERP systems.

Why Gauri

Gauri drives direct engagement with customers by tapping into big data and leveraging machine learning and AI for predictive functions and complex behavioural analysis.

We have successfully delivered customer engagement solutions for leading enterprises in the UK, enabling end-to-end relationship and supply chain management.

Give us a call and let us demonstrate how we can help you to create a strategy for growth, using our state of the art solutions especially tailored for the consumer goods industry.

Shankar Hariharan

Shankar Hariharan

Director, Strategy and Sales

Sri Subramaniam

Sri Subramaniam

Director, Operations

Let's talk!

Drop us a line or two to tell us about your business and we'll be in touch.

Salesforce Case Studies


Read how Gauri helped enable an optimised and improved Salesforce adoption for a payment services company.


Groupe Atlantic

Read how Gauri implemented one of the largest Salesforce Field Service programme for a leading HVAC manufacturer in the UK.


Read how Gauri helped a leading retail merchant service provider to improve Salesforce adoption within the company and also save significant licensing costs.

Bathroom Manufacturer

Read how Gauri helped a leading luxury bathroom manufacturer to achieve the world’s first Salesforce Field Service Mobile solution with 100% offline capability.
Salesforce Insights
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A CRM (Customer Relationship Management) platform helps you build customer relationships that last. In simple words, CRM software acts as a database of customer interactions that helps businesses better understand the needs and concerns of their customers to provide a...

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