by Samir Gujar | CRM, Data, Salesforce
The principle of CRM CRM offers a definitive customer view across functions, channels, products, and customer data types, in turn driving every customer interaction. CRM aspires to recreate the ‘traditional corner shop’ experience for millions of clients. To achieve...
by Anand Swamy | CRM, Field Service Management, Salesforce, Service Insights
Field Service management solutions have improved substantially over recent years with the development of mobile technology, GPS tracking and current software technology. Organisations are adopting these solutions to...
by Shankar Hariharan | CRM, Data, Salesforce
The Steering Committee plays a key role to Drive, Vision, Governance, and Budget and hence overall success on large implementation projects. Who sits on the steering committee? Typically, Steering committees will have key stakeholders, the Programme Sponsor –...
