Challenges in a CRM implementation

Challenges in a CRM implementation

If you’re in the process of choosing a platform for CRM, there are numerous solutions to choose from that are currently available today. Back in the early days of CRM, there were only a handful. Over the last two decades we have seen more than twenty platforms;...
How engaged are you with your customers?

How engaged are you with your customers?

Everyone’s talking about Customer Engagement. All of us have become marketers; the interactive touch points with the customers are now spread across various departments. Hence, customer engagement has become everyone’s responsibility. Engagement can happen...